OPENDOEK is the Flemish organization for the support of theatre in all of its different flavours. When they went through some important internal changes, they wanted to reflect their new approach to the outside world. They got in touch with undercast for a complete rebranding. We designed a new visual identity, a new website and a complete redesign of their magazine OP&DOEK. The core concept of the identity is the idea that OPENDOEK can open up to welcome the great diversity of theatre forms and enthousiasts in Flanders.
Details
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This all-encompassing identity redesign allowed us to redesign all facets of the visual communication of OPENDOEK
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We also gave their website a much-needed overhaul, helping them utilize their huge archive of great imagery
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A completely customized Drupal CMS allows a great number of different users to add content to the OPENDOEK-site
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A made-to-measure integration with the UiTdatabank enables the website to aggregate all relevant theatre events happening in Flanders
